Hello There Collective is seeking a performance-driven Affiliate Marketing Manager to own and scale their affiliate channel through CJ (Commission Junction). This role is responsible for driving revenue growth, building high-quality publisher relationships, and optimizing program performance across various partners.
Responsibilities:
- Own day-to-day management of the CJ affiliate program
- Develop and execute strategies to drive scalable revenue growth
- Set and hit monthly/quarterly performance targets (revenue, ROAS, CPA)
- Proactively recruit new publishers across content, commerce, loyalty, and influencer verticals
- Build and maintain strong relationships with top-performing affiliates
- Negotiate placements, commissions, and exclusive opportunities
- Plan and execute promotional calendars (seasonal, product launches, tentpole moments)
- Create compelling offers, bonuses, and incentives to drive partner performance
- Collaborate with internal teams on product priorities and messaging
- Analyze affiliate performance data and identify growth opportunities
- Continuously optimize commission structures, partner mix, and placements
- Monitor attribution, incrementality, and partner quality
- Manage CJ dashboard, including partner approvals, link tracking, creatives, and reporting
- Ensure proper tracking, attribution, and compliance across all partners
- Troubleshoot technical or tracking issues as they arise
- Work with paid media, influencer, and content teams to align strategies
- Partner with creative teams to develop high-performing affiliate assets
- Coordinate with finance on payouts, budgets, and forecasting
Requirements:
- 3+ years of affiliate marketing experience, with hands-on CJ platform expertise
- Proven track record of driving revenue growth through affiliate programs
- Strong relationships across affiliate publishers (media, content, loyalty, etc.)
- Deep understanding of performance marketing metrics (CPA, ROAS, LTV)
- Strong analytical and reporting skills
- Experience negotiating partnerships and placements
- Highly proactive—comfortable building from scratch, not just maintaining
- Experience working with DTC brands (especially in CPG, beauty, or apparel)
- Familiarity with other affiliate platforms (Impact, Rakuten, ShareASale)
- Understanding of influencer/creator affiliate models
- Experience with promo strategy and retail calendars