Commvault is the gold standard in cyber resilience, empowering customers to recover from cyberattacks and keep data safe. They are seeking a Senior Growth Marketing Manager to drive growth strategies across marketing channels, focusing on demand generation and nurturing efforts.
Responsibilities:
- Develop and oversee a comprehensive growth strategy to drive measurable revenue impact
- Create and execute demand generation strategies to increase qualified pipeline
- Own conversion optimization across web, email, nurtures, content, and advertising
- Play a key role in our ABM motions; owning our ABM platform (6sense), Sendoso, and other related tools
- Leverage GenAI tools for real-time insights, content generation, and campaign personalization
- Collaborate with cross-functional teams to align marketing efforts with Sales, Field Marketing, Product Marketing, Customer Marketing, etc
- Manage growth reporting and analytics in lock-step with the marketing operations team
- Partner with field/regional teams to brainstorm campaign ideas and creative testing cycles
- Experiment across channels: run A/B tests on creative, web flows, and journey experiences
- Assist the global webinar strategy and execution by driving demand, owning audience acquisition, promotional strategy, and ROI
- Harness AI-driven tools for real-time content personalization, insight generation, and campaign automation
Requirements:
- 12+ years in growth marketing; SaaS and/or cybersecurity experience preferred
- A data-driven and analytical mindset — you base decisions and strategies on data, with hands-on experience in analytics tools such as Power BI
- A power user in ABM platforms (6sense preferred), with proven ability to build and activate account-based programs
- Humble, creative partner with a growth mindset who can adapt to evolving strategic needs
- Deep understanding of multi-channel GTM strategy, including, but not limited to; digital performance marketing, optimizing account journey experiences, and targeted ABX motions
- Experience with marketing automation platforms and other relevant martech tools (e.g., Marketo, HubSpot, Salesforce)
- In-depth knowledge of current growth marketing trends and best practices
- Outstanding communication and interpersonal skills
- Proven ability to collaborate across technical and creative teams, driving alignment with global stakeholders while remaining accountable for results
- A mindset of curiosity, adaptability, and bold experimentation is essential
- Flexibility to shift focus as needed to drive different strategic priorities