Principal Product Marketing Manager

Parloa is focused on transforming customer interactions through AI, aiming to enhance the customer experience significantly. As a Principal Product Marketing Manager, you will develop go-to-market strategies, lead marketing initiatives, and support sales efforts to position Parloa as a leader in agentic customer experience.

Responsibilities:

• Lead product marketing efforts in support of our commercial teams as they continue to land 7-figure deals
• Help define Parloa’s overall market narrative, own the evolution of our ICP, and architect value frameworks and ROI narratives
• Develop compelling content to support sales initiatives and joint marketing with partners, be the expert for enablement sessions, and guide communication efforts across multiple audiences and channels
• Drive our ecosystem’s go-to-market strategies, empowering sales & partnership teams with sophisticated use cases and proof points based by research, infused competitive differentiators in collaboration with our Competitive Intelligence team
• Amplify our thought leadership on AI agents and AI agent platforms: help source ideas, translate technical concepts into the language of our buyers, create and/or collaborate on content, and speak on webinars and at events
• Lead strategic 'big bet' initiatives by taking the helm on high-stakes cross-functional projects that help us keep growing revenue 3X. This might include key deal cycles, industry-defining research, strategic partner engagements, or executive event participation

Requirements:

• 8 years of experience in Product Marketing roles, or 10 years of experience working alongside a PMM team in related roles: sales enablement, B2B direct marketing, etc
• A deep Product Marketing playbook
• A proven track record of supporting enterprise sales teams with storylines, collateral, enablement, and executive-level deal support
• Ability to capture an audience's attention on webinars, at company events, or training the whole Sales team on new products and initiatives
• Ambidexterity for both strategy and tactics
• Experience crafting a strategic narrative in collaboration with executive stakeholders
• Experience creating visually appealing sales collateral from top to bottom