Growth Marketer & Kickstarter Launch

BrainyFred is creating an emotional resilience platform for children aged 6-12, combining AI companionship and therapeutic gameplay. They are seeking a Growth Marketer to launch a successful Kickstarter campaign and build a community of parents to support the product launch.

Responsibilities:

• Launch and fund our Kickstarter campaign
• Build a 5,000+ pre-launch email list of committed parents before Kickstarter goes live
• Grow an active parent community on Discord + Instagram (target: 2,000 engaged followers, 500 Discord members)
• Collect 300+ paid founding-member reservations as early validation signal

Requirements:

• Ran a Kickstarter end-to-end that hit its goal
• Built a community from scratch (500+ engaged members)
• 5+ years running paid acquisition for D2C parent-targeted products
• Hands-on with Meta/TikTok Ads, Lovable, Beehiiv, Discord, AI creative tools
• Write your own ad copy