Supplier Campaign Marketing Manager

Arrow Electronics is seeking a Supplier Campaign Marketing Manager to lead and coordinate marketing efforts across their supplier portfolio for the Global Components business. This role involves guiding campaign strategy, managing marketing plans and budgets, and acting as a liaison between internal teams and supplier partners.

Responsibilities:

• Act as the marketing point of contact for assigned suppliers, in alignment with Supplier Management direction
• Host recurring check-ins with suppliers and internal stakeholders
• Execute custom marketing campaigns and confirm participation in integrated campaigns, new product introduction programs, and awareness initiatives
• Coordinate with internal Campaign Managers on positioning, content, and campaign planning
• Maintain supplier tracker and status documentation
• Track and report campaign performance metrics and KPIs
• Manage marketing budgets for supplier campaigns, ensuring compliance with supplier allocations
• Initiate marcom and creative brief processes to support campaign execution
• Ensure delivery of marketing assets in accordance with supplier timelines and priorities
• Support content development, asset review, and localization efforts as needed
• Support annual supplier marketing planning efforts and roadmap development
• Provide marketing input into supplier business reviews and planning meetings
• Collaborate cross-functionally with Product Marketing, Sales, Digital, and Supplier Managers
• Identify opportunities to optimize campaign performance and improve execution workflows
• Promote strong alignment and communication between Supplier Management and internal marketing teams
• Champion best practices in campaign reporting, creative briefing, and stakeholder management

Requirements:

• 8-10 years of experience
• Proven ability to manage campaign execution, budget oversight, and cross-functional coordination
• Strong organizational and communication skills with stakeholder-facing experience
• Familiarity with marketing platforms, campaign tracking tools, and CRM systems
• Ability to manage multiple concurrent initiatives in a fast-paced, matrixed environment
• Self-starter who can take initiative and respond to changing priorities