Verisma is seeking a motivated and driven Business Development Representative (BDR) to support our commercial growth efforts. This role is ideal for someone who thrives on initiating conversations, uncovering opportunities, and building relationships that lead to business growth.
Responsibilities:
- Rapidly assess and qualify inbound leads from marketing channels
- Set meetings with high-potential prospects and ensure accurate Salesforce tracking
- Collaborate with Sales to ensure smooth handoff and follow-through
- Execute targeted outbound efforts to engage prospective clients
- Maintain an active prospecting list and report progress regularly to Sales counterparts
- Use multiple channels (email, phone, social) to generate interest and schedule meetings
- Drive pre-event meeting scheduling to maximize Verisma’s investment in conferences and trade shows
- Invite and confirm attendance of clients and prospects to Verisma-hosted dinners and networking events
- Support post-event follow-up to convert interest into pipeline
- Work hand-in-hand with Sales counterparts to identify high-value targets and refine outreach strategies
- Share insights from prospect interactions to inform messaging and positioning
- Stay agile and responsive to shifting priorities and market dynamics
Requirements:
- Bachelor's degree in Marketing, Business, preferred
- 2 years of healthcare IT experience driving sales conversations
- Proven experience in sales prospecting and desire to enter into a Sales Executive position in the future
- Familiarity with Salesforce is a plus
- Strong communication and collaboration skills
- Ability to manage multiple projects and meet deadlines
- Detail-oriented with a focus on data accuracy and cleanliness
- Ability to thrive in a fast-paced environment and adapt to changing team needs
- Ability to travel up to 10% of the time, as needed