Renaissance Learning is a global leader in pre-K–12 education technology, dedicated to creating energizing learning experiences in the classroom. They are seeking a strategic Manager of Go to Market Enablement to lead learning strategies for organizational priorities and ensure alignment across customer-facing teams. The role involves facilitating go-to-market processes, collaborating cross-functionally, defining performance metrics, and leading the GTM Enablement team.
Responsibilities:
- Facilitate Go-to-Market Processes: Lead development and execution of GTM learning strategies, ensuring alignment, documentation, and market readiness across teams
- Cross-Functional Collaboration: Partner with Product, Marketing, Finance, RevOps, Sales, and CX to align messaging, GTM motions, and delivery of enablement resources
- Performance Metrics: Define and track KPIs to measure GTM effectiveness and drive continuous improvement
- Market Insights: Monitor market trends, competitors, and customer needs to inform strategy and guide GTM planning across key stakeholders
- Change Management: Lead adoption of new processes and tools using ADKAR, partnering with Sales and CX Enablement teams
- Team Leadership: Manage and develop the GTM Enablement team, aligning priorities to support Sales and Customer Experience outcomes
Requirements:
- Bachelor's in Business, Marketing, Education, or related field; MBA preferred
- 5–7+ years in GTM strategy, RevOps, or enablement, with a track record of leading cross-functional initiatives
- Strong leadership and interpersonal skills with the ability to influence stakeholders at all levels
- Data-driven with experience in performance metrics; ability to turn insights into action (CRM experience like Salesforce or Gainsight preferred)
- Proven ability to manage multiple priorities in a fast-paced environment
- Excellent verbal and written communication skills; able to clearly and persuasively present complex ideas
- MBA preferred
- CRM experience like Salesforce or Gainsight preferred