Assort Health is a company dedicated to making healthcare accessible through innovative AI solutions. They are seeking a Business Development Manager to build their health system go-to-market strategy, focusing on identifying and engaging key stakeholders within health systems to generate qualified leads for the sales team.
Responsibilities:
- Build and execute targeted outbound sequences into named health system accounts, prioritizing regional systems and IDNs
- Research and map stakeholders across VP Access, Ambulatory Ops, Contact Center, and CIO orgs — understanding the org before the first touch
- Craft personalized, outcome-oriented outreach (email, phone, LinkedIn) that speaks to access KPIs, staffing challenges, and digital transformation priorities
- Qualify inbound and outbound leads against ICP criteria; hand off fully briefed, multi-threaded opportunities to the AE
- Build contact lists and maintain clean, accurate CRM records (Salesforce or equivalent) from day one
- Partner closely with the AE on account strategy, sequencing, and messaging iteration
- Surface insights from prospecting — what resonates, what objections come up, which personas engage — to sharpen the playbook
Requirements:
- 1–3 years of SDR/BDR experience, ideally in enterprise SaaS or healthcare technology
- Track record of exceeding meeting or pipeline quotas in an outbound-heavy environment
- Strong written communication — you write emails people actually reply to
- Curious, resilient, and comfortable operating without a fully baked playbook
- Coachable and collaborative — you see the AE partnership as a two-way relationship
- Are an outbound builder: You've generated qualified pipeline from cold outreach — you can point to sequences, conversion rates, and meetings booked
- Have strong healthcare context: You understand (or are genuinely curious about) how health systems are organized and how they make decisions
- Lead with a research-first approach: You don't spray and pray. You do the work before the outreach
- Showcase strong executive presence and credibility: You can communicate confidently with VP-level personas — your writing is clear and your positioning is value-driven, not feature-driven
- Are disciplined and process driven: You log everything, follow a cadence, and don't let tasks fall through the cracks
- Prior SDR or BDR experience targeting health systems, IDNs, or provider-side healthcare organizations
- Familiarity with patient access, contact center, or digital front door domains — even conceptually
- Awareness of EHR ecosystems (Epic, Oracle Health/Cerner) or contact center platforms (Genesys, NICE, Five9)
- Experience using sequencing tools (Outreach, Salesloft) and intent data platforms (6sense, Bombora)