Director, Market Access Strategic Marketing

BeOne Medicines is a rapidly growing company focused on fighting cancer. They are seeking a Director of Market Access Strategic Marketing to develop and implement strategic marketing plans and customer-specific access activities for their oncology products.

Responsibilities:

• Contributes to the overall development and implementation of respective Brand’s value propositions, access strategy and payer/systems marketing, ultimately aligning operations to ensure access is not a barrier to BeiGene products
• Acts as primary point of contact with agencies, vendors, and/or 3rd party consultants; lead promotional review committee process for assigned/developed projects and materials
• Coalesces field and customer access insights to further refine and advance segment-specific value proposition and inherent core messages to grow our position within a competitive hematology/oncology biopharmaceutical ecosystem
• Contributes to the development and attainment of key metrics for payer, reimbursement and systems-level account access strategies, markets, and channels
• Identifies and capitalizes on strategic opportunities to best position our products, including and beyond annual meetings, conferences and congresses which you will oversee
• Acts as a thought partner in areas of payer, provider reimbursement and organized customer account market access strategies and tactics to the Segment Leaders and respective Field Teams, as well as a key component to the Market Access Department; proactively seeks input and opportunity assessments from Field Teams
• Holds understanding of the complex and evolving market access landscape and challenges, including payer trends, private and government payer perspectives, integrated systems control levers (e.g. clinical pathways, specialty product dispensing, and Part B intravenous/infusibles and Part D oral oncolytics) and evolving healthcare policy
• Thorough understanding of FDA (incl. PIE and HCEI communications), OIG, HIPAA, and other ethical guidelines relevant to the pharmaceutical industry

Requirements:

• BS degree with 8 plus years of broad biotech/pharma experience or a Master's with 6 plus years
• BS with 10 plus years of broad biotech/pharma experience or a Master's with 7 plus years
• Product launch experience
• 4 plus years of oncology and/or rare disease, and competitive product launch experience is strongly preferred
• Advanced degree and training is also appreciated
• Market access experience with payers, plans, PBMs, health systems, IDNs, large community oncology practices, and/or Group Purchasing Organizations is strongly desired
• Entrepreneurial spirit and disruptive mindset
• Successful track record working in a fast-paced, rapid-growth environment
• Excellent interpersonal skills, with the ability to gain alignment by working collaboratively and inclusively across functional teams
• Strong verbal and written communications
• Proven ability to grow and develop others
• Record of achievement, innovation and compliance
• Market access marketing with or without direct segment-specific customer experience
• PC, including MS Office Suite
• Professional market access committees, congresses, and related professional organization membership