Head of Marketing & Creative

Submagic is a leading AI-powered short-form video platform that empowers users to enhance their social media presence through engaging video content. The Head of Marketing & Creative will design and ship the company's creative marketing engine, owning the creative output across various channels and leading a small team to execute high-volume creative campaigns.

Responsibilities:

• Own the creative output across all channels. Influence briefs, ad creatives, content angles, feature launch campaigns. You produce, you review, you ship. You set the bar on creative quality
• Scale influence & affiliation. Currently 64 collabs/month, target 100+. Sharpen casting, briefs, formats, performance loops
• Reboot Meta Ads. Currently underperforming (ROAS 0.56x). Rebuild with a creative-volume approach (100+ variations/month), not optimization-first
• Sharpen product marketing. Every feature launch is a creative event. Stop announcing features. Start staging them
• Set the creative bar across every channel: ads, influence, content, product marketing
• Ship 100+ ad variations per month on Meta, copy, adapt, and reinvent what works in DTC, gaming, and AI consumer
• Brief, cast, and review 80+ influencer collabs per month with sharper angles and formats
• Turn every feature launch into a creative event, not an announcement
• Build a simple, fast loop: what we test, what we learn, what we ship next
• Use AI (Claude, Midjourney, Runway, Veo, ElevenLabs) to compress research, ideation, and prototyping into hours
• Move fast, ship learnings, kill what doesn't work
• Lead a small team across influence, paid, and content, through taste and clarity, not process
• Stay close to execution: review briefs, dig into the work, ship when shipping is needed
• Work directly with the founders. Bring opinions, defend them, get challenged