Coalition, Inc. is the world's first Active Insurance provider focused on preventing digital risk. They are seeking an Events Marketing Manager who will lead event strategy, manage attendee experiences, and collaborate with various teams to ensure successful events that align with business goals.
Responsibilities:
- Lead with Strategy: Act as a project leader, owning everything from initial ideation to post-event performance analytics to ensure we are driving tangible business results across our global event portfolio
- Engineer Memorable Connections: Leverage your knowledge of current and future industry trends to source unique venues that facilitate personal connection and collaboration. You will move beyond the standard playbook to create exceptional experiences that delight our brokers, partners, and employees
- Collaborate for Impact: Partner closely with Sales, Marketing, and our Events Director to align every touchpoint with our core messaging and ambitious growth goals
- Architect the Attendee Journey: Manage the end-to-end registration process, including site builds, troubleshooting, and attendee communications, to ensure a seamless first impression. Coordinate the launch and ongoing updates of event mobile apps and tech integrations to enhance the onsite experience
- Maintain the accuracy of registration data, delivering regular reporting to stakeholders
- Collaborate with internal teams and vendors to manage check-in procedures and attendee flow
- Identify, pitch, and secure sponsors in conjunction with the Event Director to achieve target sales goals for owned events
- Serve as the primary contact for sponsors, managing all deliverables from contract execution through post-event follow-up
- Work with agency partners to ensure sponsor branding and logistics are fulfilled with hospitality-level service
- Track sponsorship performance, gather feedback, and produce post-event summaries to drive future renewals
- Develop and maintain rigorous planning documentation, including master timelines, schedules, and budgets
- Plan and manage "out-of-the-box" session rooms, floorplans, signage, and decor to facilitate connection
- Serve as the lead liaison to AV and IT partners for all technical requirements and high-level production needs
- Oversee food and beverage, entertainment, and event shipments, while conducting site visits with stakeholders as needed
- Lead all onsite operations for assigned events, managing setup, execution, and tear-down with precision
- Deliver comprehensive event recaps and debriefs to internal stakeholders to measure business results
- Archive event materials for future use and own issues from initiation to resolution
- Act as the main point of contact for internal teams, executives, and partners to ensure alignment. This includes leading regular planning meetings, communicating critical updates, decision points, and recaps
- Proactively identify and escalate issues or risks to leadership to ensure project success
Requirements:
- 5+ years of professional, non-internship experience in event management, sponsorship management, and/or marketing management within a fast-paced corporate or tech event environment
- Proven ability to lead complex projects from ideation to completion, utilizing structured frameworks to manage budgets, timelines, and high-stakes deliverables
- A keen eye for emerging industry and lifestyle trends, with a demonstrated ability to translate these into unique, 'out-of-the-box' event experiences
- Expert-level proficiency in registration management, supplier negotiation, and delivering hospitality-level customer service
- Advanced experience with event technology platforms (e.g., Swoogo), Google Suite, Slack, and remote collaboration tools
- Exceptional interpersonal skills with the ability to lead cross-functional teams and present performance analytics clearly to executives
- Willingness and ability to travel up to 20-30% to lead onsite execution and conduct site visits
- Experience within hospitality, hotel sourcing and contract negotiations is a plus