Product Marketing Manager

Pivotal Partners is exclusively partnered to scale a Series A Insight Partners and Accel backed AI powered Cybersecurity organisation. The Senior Product Marketing Manager will conduct market research, define messaging, and create product-focused campaigns while collaborating with product and sales teams to optimize strategies and training materials.

Responsibilities:

• Conduct customer, market, and competitive research
• Define compelling messaging that resonates with our ICPs
• Translate insights and learnings into campaigns and content ideas
• Create product-focused campaigns and marketing materials
• Create and maintain sales enablement materials
• Collaborate with product to define product roadmaps and GTM strategies
• Collaborate with product and sales to develop and optimize pricing models
• Provide product training programs to ensure the sales team understands the product's value proposition and can communicate it effectively

Requirements:

• Experienced in marketing cybersecurity with a solid grasp of technical audiences
• Skilled as a marketing generalist with a strong focus on product marketing
• Proficient in translating efforts into demand generation and revenue growth
• Capable of simplifying complex technical products for both technical and non-technical audiences
• Curious and hands-on with generative AI, automation, and modern tools
• Familiar with the dynamics of startups or growth-stage companies
• Possess strong business acumen