Outset Medical, Inc. is a pioneering medical device company focused on revolutionizing dialysis care. The Senior Marketing Manager will shape the product strategy for the Tablo Hemodialysis System by defining market requirements and influencing the product roadmap, ensuring that clinical realities and customer insights inform product development decisions.
Responsibilities:
- Lead lifecycle planning for existing product lines, identifying opportunities for enhancement, refresh, or derivative extensions
- Analyze market trends, competitive dynamics, customer feedback, and clinical insights to identify unmet needs and whitespace
- Develop actionable insights that guide portfolio prioritization and long-term strategy
- Define and prioritize product requirements based on market and clinical inputs
- Translate customer and clinician needs into clear feature requirements and value drivers
- Partner with Product Management and R&D to assess trade-offs between clinical, technical, and commercial considerations
- Serve as a key strategic partner to Upstream Product Management, Clinical Affairs, Engineering, and R&D
- Ensure product decisions are grounded in real-world workflows, stakeholder needs, and market realities
- Support early-stage concept development, business cases, and investment decisions
- Support post-launch evaluation to inform future roadmap decisions
- Ensure learnings from commercialization and customer use are incorporated into ongoing product planning
Requirements:
- Bachelor's degree
- 6–8 years of experience in medical device marketing or product management, preferably capital equipment or healthcare technology
- Proven experience supporting upstream product planning and influencing product roadmaps
- Strong analytical and problem-solving skills with the ability to translate insight into strategy
- Excellent collaboration and communication skills across technical, clinical, and commercial teams
- Entrepreneurial mindset with comfort operating in ambiguity
- Proficiency with Microsoft Office and CRM/marketing automation platforms (e.g., Salesforce, Marketo, Eloqua)
- Willingness to travel up to 25–35%