The Finance FemmeRemote
Growth Marketing Manager
United States of America
Contract
3 weeks ago
Visa Sponsor
Key skills
CopywritingVideo editingCapCutDescriptPremiereEmail marketingFlodeskProject management toolsNotionBasecampGraphic designCanvaProject Management
About this role
The Finance Femme is a business accounting and fractional CFO firm aimed at women business owners, and they are seeking a Marketing & Growth Manager to oversee marketing execution across two brands. The role involves executing and optimizing existing marketing strategies, managing content across platforms, and engaging with audiences to drive growth.
Responsibilities:
- Post 4x/week on Instagram per brand (8 posts/week total) using existing templates and frameworks
- Adapt messaging to fit each brand's audience and voice — TFF and TMAC are not interchangeable
- Edit raw video into reels, posts, and short-form content
- Maintain a consistent content calendar across both brands
- Schedule and publish content on time, every week, with no gaps
- Send 2 emails/month per brand (4 total)
- Repurpose existing content into email format
- Track open rate, click rate, and report what's working
- Build and execute a simple LinkedIn strategy, primarily for TMAC's professional audience
- Repurpose existing content for a more polished, B2B tone
- Begin tracking and reporting performance once consistent
- Respond to comments and DMs within 24 hours
- Engage authentically with the audience — not bot-style replies
- Send a weekly performance recap: what was posted, what worked, what flopped, what's next
- Flag patterns: which hooks land, which CTAs convert, which formats die
Requirements:
- A strong executor
- Comfortable adapting existing content rather than always starting from a blank page
- Solid copywriting fundamentals — clear, concise, on-voice
- Video editing skills (CapCut, Descript, Premiere, or similar). This is non-negotiable
- Organized, fast-moving, deadline-driven
- Can follow systems AND push back when something won't work
- Comfortable working async, reporting your own progress, and managing your own time
- Experience in the finance, accounting, or coaching/membership niches
- Email marketing platform experience (Flodesk or similar)
- Familiarity with Notion, Basecamp, or similar project management tools
- Light graphic design skills (Canva)
- Experience managing two brands or accounts simultaneously