Global Music Rights (GMR) is a performance rights management organization focused on licensing and distributing royalties to music creators. The Sales Development Representative will generate sales opportunities, engage with prospective customers, and manage the sales pipeline to support the sales team.
Responsibilities:
- Lead Generation: Drive lead generation activities for the sales team by cultivating high-quality opportunities
- Outreach: Engage with prospective customers through both cold and warm outreach, utilizing calls, emails, and social media
- Identification: Act as the initial point of contact to identify key decision makers and influencers within prospective organizations
- Introduction and Qualification: Engage with prospects to introduce GMR, understand their business and music usage, and provide essential context on purchasing a license
- Marketing Campaigns: Qualify and develop leads from marketing campaigns, utilizing social media and other channels to identify potential customers' music usage during the sales process
- Meeting Scheduling: Arrange and schedule meetings with Licensing Directors to pitch and close deals
- CRM Management: Effectively manage all sales activities, notes, opportunities, and account information in Salesforce.com
- Pipeline Management: Efficiently manage the prospecting pipeline to ensure maximum efficiency and touchpoints per lead
- Sales Enablement: Follow sales scripts and leverage defined outreach cadences and sequences using sales engagement software such as Outreach.io
- Develop Sales Skills: Learn key sales skills to prepare successful SDRs to move into more senior sales roles at the company
Requirements:
- Minimum of 1+ years of prior experience in a professional work environment, with a preference for sales-related roles or heavy phone experience
- Strong phone and email skills, with the ability to handle a high volume of calls per day
- Proficient in navigating the internet and social media
- Willingness to adapt and learn, coupled with a highly coachable and flexible mindset
- Bachelor's Degree in a related field preferred
- Experience working in a remote environment
- Familiarity with Outreach.io and Salesforce.com
- Experience using AI tools (e.g., generative AI, sales automation, or conversation intelligence platforms) to improve prospecting, personalizing outreach, prioritize leads, or increase sales efficiency