Sales Development Representative

TopHat HR is a boutique consulting firm specializing in human resources consulting and management services. They are seeking a motivated and energetic Sales Development Representative to join a fast-growing SaaS company, focusing on engaging prospects, qualifying leads, and booking demos for the Account Executive team.

Responsibilities:

• Qualify, nurture, reactivate, and engage inbound and outbound leads
• Book product demos and meetings for Account Executives
• Conduct outreach through phone calls, email campaigns, LinkedIn Sales Navigator, Apollo, and CRM platforms
• Build strong relationships with prospects and provide an exceptional first-touch sales experience
• Understand customer pain points and effectively communicate product value
• Maintain accurate lead and activity records within Zoho CRM
• Collaborate closely with Sales and Marketing teams to support pipeline generation initiatives
• Meet and exceed predefined KPIs related to outreach, qualification, and demo bookings
• Support ongoing sales initiatives and contribute to process improvements

Requirements:

• 2+ years of SDR, BDR, inside sales, or customer-facing sales experience
• Excellent verbal and written communication skills with strong phone and email etiquette
• Experience engaging with North American prospects and customers
• Comfortable working in a fast-paced, metrics-driven environment
• Highly organized with strong multitasking and time management skills
• Experience with CRM systems and outbound sales tools such as LinkedIn Sales Navigator and Apollo
• Self-motivated, proactive, and comfortable working independently in a remote environment
• Strong interpersonal skills and ability to build rapport quickly
• Previous experience selling or supporting SaaS products is strongly preferred
• Prior experience in a high-growth startup environment
• Experience with inbound lead qualification and outbound prospecting
• Familiarity with sales automation and sequencing tools