Apollo.io is the leading go-to-market solution for revenue teams, trusted by over 500,000 companies. They are seeking a Principal Product Builder to own Deliverability & Connectivity, ensuring reliable messaging and execution across customer systems.
Responsibilities:
- The vision, strategy, and roadmap for Deliverability & Connectivity
- Apollo’s messaging infrastructure layer across deliverability, mailbox connectivity, ESPs, marketing systems, diagnostics, and safe execution
- Product experiences that help customers connect systems, understand health, diagnose issues, and confidently launch GTM motions
- Safe-to-send and safe-to-scale experiences across domains, mailboxes, ESPs, suppression rules, and sending paths
- Build vs. partner vs. integrate decisions across ESPs, MAPs, CRMs, data platforms, routing systems, and workflow tools
- Metrics across connection health, healthy setup, send reliability, deliverability health, sync reliability, self-serve resolution, activation, retention, and customer outcomes
- Cross-functional alignment across Product, Engineering, Design, GTM, Support, Data, and Enablement
- The long-term evolution of Apollo into the trusted execution layer for sales and marketing
- Get close to customers, GTM teams, Support, and internal users to understand where trust breaks down across setup, connectivity, sending, syncing, suppression, and execution
- Set product strategy for how Apollo should connect to the systems customers already use and help them execute GTM motions safely and reliably
- Prototype quickly using tools like Claude Code, Cursor, Lovable, Figma AI, and other AI-native workflows to validate ideas before scaling investment
- Turn complex infrastructure into simple customer experiences across SPF, DKIM, DMARC, DNS, OAuth, mailbox limits, ESP connectivity, suppression, bounce handling, and send safety
- Lead build vs. partner vs. integrate decisions across ESPs, MAPs, CRMs, data platforms, and workflow systems
- Partner deeply with Engineering on architecture, reliability, observability, APIs, data models, and edge cases while staying anchored in customer and business outcomes
- Partner with Design to make trust visible: what is connected, healthy, risky, blocked, and what action to take next
- Partner with GTM, Support, and Customer Success to reduce preventable customer pain and turn reliability into a product advantage
- Define the KPI tree and learning loop for the product area, then use it to prioritize, measure, and iterate
- Raise the bar for product clarity by writing crisp strategy docs, PRDs, launch plans, and tradeoff memos that make the next best action obvious