Sales Development Representative

Motion is building an AI-native platform for creative strategists, bridging the gap between performance marketers and creative teams. The Sales Development Representative will drive new pipeline by targeting mid-market accounts and crafting effective outreach strategies.

Responsibilities:

• You'll drive net-new pipeline by hitting high-fit mid-market accounts, segmenting CRM signals (triggers, lookalikes against closed-won, re-engagement on closed-lost, event attendees, etc.) and cold ICP whitespace
• Work the lists with the team. We'll define which CRM cohorts and trigger plays to attack together: lookalikes against closed-won, re-engagement on closed-lost, event attendees, intent-signal triggers, cold ICP whitespace. You'll execute against them, surface what's working and what isn't, and feed that back so we sharpen the targeting over time
• The technical foundation is in place. Our GTM team (RevOps, solutions engineer, manager of sales development) handles Clay, internal tooling, automation, and data enrichment. You bring the sales judgment and craft
• Write outreach worth replying to. Emails, LinkedIn, follow-ups, cold call openers. Real messaging that adapts to the prospect and the signal. This is the craft
• You'll use Motion's internal AI product, Runneth, to ship custom apps and personalized assets as part of high-intent plays. You're not just sending emails, you're shipping creative
• You'll work the replies tightly with your manager: diagnose intent, qualify against our SAL criteria, and convert to booked meetings
• You'll surface what's converting (and what isn't) back to the team. This is how the function compounds
• Approach prospects like future partners, not leads to be closed. We've found that a collaborative outbound process is what actually books the demos worth taking

Requirements:

• 1+ years of outbound or high-velocity sales experience. You've worked phone, email, and LinkedIn and know which one to reach for
• Genuinely AI-native. You're already using Clay, Claude/ChatGPT, and automation in your daily workflow with real opinions on what's worth the hype
• You write well and care about it. Strong opinions on what makes cold outreach actually work
• Volume + craft great messaging simultaneously. Most people are one or the other; we need both
• A sharp eye for list quality. You can tell when a cohort isn't converting, articulate why, and bring real reasoning back to the team to make the next one better
• Commercially sharp. Comfortable holding a credible conversation with growth and creative leaders at mid-market DTC brands and agencies
• No ego: ego typically blocks the path to improvement. We want to focus a ton on how to improve quickly and not be slowed down by ego
• Self-directed: you can set the pace, own your numbers, and don't need someone to tell you what to do once you understand the goal
• Extremely ambitious and unafraid of the grind