Sales Development Representative

Red Rover is a company focused on connecting with educational institutions, and they are seeking a Sales Development Representative to generate leads and build relationships with potential clients. The role involves prospecting, lead qualification, and collaborating with the sales team to ensure effective outreach and pipeline management.

Responsibilities:

• Identify and engage prospective school district leaders through outbound calls, emails, social outreach, and other strategic prospecting efforts
• Build pipeline by generating new opportunities for the sales team across assigned territories and campaigns
• Research school districts, staffing trends, and organizational needs to personalize outreach and improve engagement
• Maintain a consistent cadence of outreach activities while balancing quality and efficiency
• Conduct discovery conversations to understand prospect needs, challenges, and fit for Red Rover’s solutions
• Ask thoughtful questions that uncover operational pain points and opportunities for improvement
• Qualify inbound and outbound leads based on established criteria and sales priorities
• Effectively communicate Red Rover’s value proposition in a way that resonates with K–12 education professionals
• Partner closely with Account Executives and sales leadership to align prospecting efforts with territory goals and pipeline strategy
• Coordinate smooth handoffs of qualified opportunities to the sales team
• Share prospect insights, market feedback, and common objections to help improve messaging and outreach strategies
• Participate in team meetings, coaching sessions, and collaborative sales initiatives
• Maintain accurate and organized records of prospect activity, conversations, and follow-up tasks within HubSpot
• Track outreach effectiveness and contribute to improving prospecting workflows and processes
• Help ensure pipeline visibility and forecasting accuracy through disciplined CRM management
• Stay informed on K–12 education trends, staffing challenges, and the competitive landscape
• Continuously develop product knowledge and understanding of school district operational needs
• Refine outreach messaging and communication approaches through coaching, feedback, and ongoing learning

Requirements:

• Strong communication and interpersonal skills with the ability to build rapport quickly
• A proactive, goal-oriented mindset with strong follow-through and persistence
• Strong problem-solving and critical-thinking abilities
• Comfort initiating conversations and engaging prospective customers
• Ability to work independently in a remote environment while collaborating effectively with a team
• Highly organized with strong attention to detail
• Experience with CRM systems such as HubSpot is a plus
• Experience in sales, customer service, recruiting, or other relationship-focused roles is helpful but not required
• Interest in education, technology, or helping organizations solve operational challenges is a plus