enrollmentFUEL is a comprehensive higher education Strategic Enrollment Management solutions provider. They are seeking a Business Development Representative responsible for generating top-of-funnel activity through proactive outreach and lead qualification, while collaborating with sales and marketing teams to support client development efforts.
Responsibilities:
- Consistently meet or exceed outreach and meeting-setting metrics
- Generate a steady pipeline of qualified discovery meetings
- Advance prospective institutions through the early stages of the client development pyramid
- Accurately represent enrollmentFUEL’s mission, services, and value proposition
- Maintain clean, reliable CRM data and activity tracking
- Support annual client development goals established by leadership
- Execute outbound outreach to prospective client-partners via phone, email, LinkedIn, and other approved channels
- Meet weekly and monthly activity metrics, including messages sent, calls made, and meetings scheduled
- Research prospective institutions to personalize outreach and align messaging with institutional priorities
- Qualify leads based on defined criteria and schedule discovery meetings for senior sales leaders
- Maintain accurate and timely notes, activity tracking, and task completion within the enrollmentFUEL CRM
- Collaborate with Marketing to align outreach campaigns, messaging, and lead-generation strategies
- Monitor response rates and engagement trends and suggest refinements to outreach approaches
- Represent enrollmentFUEL professionally in all communications and interactions
- Participate in weekly Sales meetings prepared to review activity, outcomes, and pipeline contribution
- Assist with research related to conferences, directories, RFP sources, and targeted prospect lists
- Support Client Development leadership with special projects aimed at increasing pipeline and visibility
- Represent enrollmentFUEL in a represent enrollmentFUEL in all work-related activities
- Accurately reflect and portray the mission and core values of enrollmentFUEL
- Other duties as assigned
Requirements:
- 1 to 3 years of experience in sales, business development, or outreach-focused roles
- Strong written and verbal communication skills
- Comfort with proactive, metrics-driven outreach
- High level of organization and attention to detail
- Experience using CRM systems and sales productivity tools
- Curiosity and coachability, with interest in higher education enrollment strategy
- Bachelor's degree