Carrier Enterprise is a premier national distributor specializing in HVAC products, parts, and supplies. The Product Management Programs Analyst drives product awareness, adoption, and sales through strategic initiatives across all channels, developing positioning and executing product programs in coordination with cross-functional teams.
Responsibilities:
- Develop and execute product promotional campaigns from concept through implementation, collaborating with product managers and field sales
- Manage the Product Management Internal Webspace, including program calendars, line cards, social content, and training materials
- Lead internal and external product communications across HQ, sales channels, zones, and regions
- Coordinate B2B campaigns using defined processes and planning calendars to drive awareness and sales
- Oversee supplier and internal advertising programs, including processes, reporting, and financial coordination
- Utilize Salesforce, Cloud, and MicroStrategy to track campaign performance and inform decisions
- Support event strategy, planning, and execution for product launches and sales engagement
- Build metrics-driven processes using data to guide decision-making
Requirements:
- Bachelor's degree in Business or related field with 3+ years of experience leading creative initiatives
- Proven ability to develop and execute strategies from concept to completion, managing internal and external stakeholders
- Proficiency with CRM platforms (Salesforce/Cloud), data analytics tools, and various communication channels
- Strong analytical mindset with experience building metrics-driven processes
- Creative, adaptable self-starter with excellent project management, communication, and relationship-building skills