Volunteer: Email Marketing and Audience Engagement Strategy

Miracle Makers International Film Festival is an international entertainment and media platform creating fertile ground for creators and audiences to connect through various media forms. They are seeking a volunteer to develop a strategic email marketing plan aimed at enhancing audience engagement and increasing submissions and ticket sales for the upcoming season.

Responsibilities:

• Develop a strategic, actionable email marketing plan that recommends audience segmentation and campaign structure
• Suggest messaging themes, sample email templates, and campaign sequences for submissions, partnerships, fundraising, ticket sales, and list-growth and engagement tactics
• Collaborate with staff and stakeholders to refine recommendations and document a practical roadmap

Requirements:

• Experience in email marketing strategy and execution
• Ability to recommend audience segmentation and campaign structure
• Skills in developing messaging themes and sample email templates
• Knowledge of campaign sequences for submissions, partnerships, fundraising, ticket sales, and list-growth
• Experience in community and partner engagement strategies
• Ability to collaborate with staff and stakeholders
• Strong communication skills