Product Design Lead, Consumer Growth & Access

Maven Clinic is the world's largest virtual clinic for women and families, dedicated to making healthcare accessible and effective. They are seeking a Product Design Lead to build and scale their direct-to-consumer healthcare experiences, focusing on consumer growth and trust-sensitive design while leading a team of senior design practitioners.

Responsibilities:

• You’ll design and improve the journeys that help women discover, understand, trust, start, and continue care with Maven
• This includes work across marketing entry points, landing experiences, onboarding, eligibility, account creation, insurance and benefit capture, payment and prescription flows, activation, follow-up care, retention, and cross-sell into longitudinal care offerings
• You’ll partner closely with Product, Engineering, Growth, Data, Clinical, Legal, Operations, and Support teams to move the needle through product experiments, research, and design
• You’ll understand that in healthcare, trust is not a soft quality. It is central to product quality, conversion, retention, and care outcomes
• A major part of this role is helping users understand what care is available to them, what it costs, what might be covered, and what happens next
• You’ll design experiences that simplify complex choices across benefits and insurance coverage, self-pay options and pricing, prescriptions, pharmacy access, eligibility, clinical requirements, and ongoing care
• The goal is not only to increase conversion. It is to help more women successfully access the right care with confidence, clarity, and trust
• You’ll collaborate cross-functionally to resolve clinical, operational, regulatory, and commercial complexity in the user experience
• You’ll help the team focus on the highest-impact work, improve product thinking, strengthen research and experimentation practice, and create clearer rituals for critique, prioritization, documentation, and cross-functional collaboration
• You’ll model excellent hands-on design work yourself while helping experienced practitioners raise their standards, judgment, confidence, and impact
• You’ll help the team use AI to work closer to users, closer to data, closer to engineering, and closer to working software

Requirements:

• 7+ years of product design experience, including complex consumer product journeys and 0→1 product growth
• Experience formally managing or leading design teams
• Strong hands-on product design craft across UX, prototyping, visual design, mobile apps, and responsive web
• A portfolio showing D2C product design leadership, systems thinking, data-driven decision-making, high-quality execution, and measurable product impact
• Experience designing products where trust, comprehension, eligibility, pricing, access, personal data, or complex decision-making play a central role
• Experience with growth, onboarding, conversion, activation, retention, cross-sell, monetization, or lifecycle journeys, informed by research, data and experimentation
• A strong AI-native workflow and informed opinions on how AI can improve design quality, team capacity, and business value
• Experience in healthcare, women's health, telehealth, digital health, insurance, fintech, marketplaces, consumer subscriptions, or another regulated or trust-sensitive domain
• Experience designing products involving insurance, benefits, prescriptions, clinical eligibility, payments, care navigation, or personal health information
• Experience designing in a competitive direct-to-consumer category where acquisition, conversion, trust, differentiation, and retention all matter