Performance Marketing Video Editor

4AM Media is a performance-driven creative team focused on building paid social and direct-response content for DTC and e-commerce brands. They are seeking a Performance Marketing Video Editor who will create high-converting ads for various platforms, utilize AI tools for video production, and collaborate closely with team members to optimize performance based on data metrics.

Responsibilities:

• Cut high-converting direct-response ads for Meta (Facebook/Instagram), Google (YouTube/Display), and Native platforms — optimized for hold rate, CTR, and ROAS, not just aesthetics
• Produce AI-assisted video at scale. Use generative video and AI UGC tools to create new creative concepts, including realistic AI presenters with accurate lip-sync and audio, and consistent characters across spots up to 60 seconds. (Experience with tools like Runway, Seedance, Kling, Sora, Google Flow, HeyGen, or similar is a major plus.)
• Build creative variations for testing — multiple hooks, CTAs, intros, and messaging angles per concept so the media team always has fresh iterations in rotation
• Hook viewers in the first 3 seconds using quick-cut pacing, pattern interrupts, and proven scroll-stopper structures
• Polish for the platform with sharp sound design, captions, text overlays, and motion graphics that lift engagement and retention
• Repurpose raw footage, UGC, and long-form content into platform-native short-form ads that map to specific funnel stages
• Work the data. Review creative performance (CTR, CVR, ROAS, hold rate, thumb-stop rate) and let the metrics drive your next round of edits
• Collaborate closely with media buyers, strategists, and copywriters on audience insights, product positioning, and funnel strategy
• Stay current on platform formats, trends, and ad-policy/compliance requirements across channels

Requirements:

• 2–4 years editing video for paid social and performance marketing (agency or in-house DTC/ecommerce experience strongly preferred)
• Expert command of Adobe Premiere Pro and After Effects (or Final Cut Pro / DaVinci Resolve), plus hands-on experience with AI image and video generation tools
• A real understanding of direct-response advertising — hooks, angles, offer structure, and the psychology of what makes people stop, watch, and convert
• Channel fluency: you've edited specifically for Meta Ads Manager, Google Ads (YouTube), and Native networks, and you understand the spec and behavior differences between them
• Speed without sloppiness — you thrive on quick turnarounds and iterative cycles
• A portfolio of high-performing ad creative, ideally with the campaign results or metrics to back it up
• UGC-style ad production experience
• Working knowledge of A/B testing frameworks and creative optimization cycles
• Strong motion graphics and light animation chops
• A track record collaborating directly with media buyers, performance marketers, and copywriters