SPS Commerce is a leading provider of cloud-based supply chain management solutions, serving a global network of retail trading partners. They are seeking a strategic and hands-on Partner Marketing Manager to execute and scale their partner marketing function, focusing on creating joint value messaging and driving demand across various channels.
Responsibilities:
- Own the foundational joint go-to-market assets for strategic partners from concept to completion, quarterbacking the process with input from channel sales, product, product marketing, and partners
- Collaborate closely with SPS integrated marketing to design and execute co-branded campaigns, events, and webinars that increase lead volume and accelerate deal velocity
- Design and implement repeatable joint marketing motions including coordinated campaigns, co-created content, digital activations, and integrated communications that scale efficiently across multiple partner relationships
- Create content and campaign templates that enable partners to activate co-marketing independently while maintaining SPS brand standards and messaging consistency
- Leverage digital channels, partner portals, and marketplace placements to maximize the visibility and reach of joint marketing programs
- Track, report, and continuously optimize ecosystem marketing performance using data-driven insights, ensuring programs deliver strong ROI and clear attribution to pipeline
- Help develop positioning compelling experiences for potential partners to understand why and how to join our ecosystem
Requirements:
- 2+ years of experience in product marketing, preferably in a B2B SaaS environment
- Proven track record of delivering successful messaging, campaigns, and business impact within technology ecosystems and marketplaces
- Exposure to and appreciation for the complexity of driving partner marketing with multiple stakeholders across organizations
- Exceptional written, verbal and visual communication skills, including the ability to distill complex partner value propositions into compelling narratives
- AI aptitude with examples of how you've leveraged LLMs and agents to accelerate and optimize your work
- Demonstrated cross-channel integrated marketing experience, activating campaigns across digital, content, events, etc
- Data-driven mindset with experience setting partner marketing KPIs, building dashboards, and reporting on program ROI
- Experience in supply chain, retail technology, or a related industry is helpful but not required