Head of Content Marketing

Builder Prime is revolutionizing the home improvement industry by providing a comprehensive business management solution for contractors. They are seeking a Head of Content Marketing to lead their content strategy, manage the content calendar, and enhance their social presence while ensuring alignment across sales and customer experience content.

Responsibilities:

• Own the content calendar, the publishing rhythm, and the content strategy across every channel, producing content that spans the full lifecycle from prospect to lead to customer to retention
• Run Builder Prime's social presence and make it louder, more entertaining, and unmistakably built for contractors
• Audit our sales and marketing email sequences end-to-end, then own the strategy and content for new and reworked sequences in partnership with marketing ops
• Coordinate with the Solutions and Engagement Director and the Senior CX Knowledge & Content Lead to ensure sales enablement and customer experience content aligns with the overall company content strategy

Requirements:

• 8+ years of experience in content marketing, preferably at a high-growth company
• Strong business acumen, highly analytical and data-driven, with experience in driving toward ROI on partnership initiatives (goal and KPI-driven mindset)
• Excellent communication, presentation, negotiation, and relationship-building skills, with the ability to build and maintain relationships with internal and external stakeholders
• Strong organizational skills with attention to detail, can prioritize a dynamic workload, and successfully handle multiple deadlines with a busy schedule
• Ability to thrive in a fast paced, rapidly changing environment - move quickly, think strategically, identify opportunities, and excel at tactical execution
• Adept at using Google Suite, Slack, and CRM software
• Self-starter. You can work on multiple projects with many stakeholders at the same time. You take ownership, sweat the details, and see projects through to the end with little/no support needed
• Familiarity with marketing funnel and pipeline performance metrics
• Willingness and ability to travel occasionally for company events, trade shows, and team offsites
• Comfortable using AI tools (such as Claude, ChatGPT, or similar) as part of your day-to-day work — not just for occasional tasks, but as a regular part of how you get things done
• Able to apply good judgment about when AI output should be reviewed, refined, or set aside. You understand that AI accelerates work; humans own the outcome
• Curious about how AI could reshape your role and willing to experiment, share what you learn, and contribute to how we build these practices as a company
• Knowledge or experience in SaaS and the home improvement industry
• Strong understanding of business management CRM software and its application in improving business processes
• Experience building or refining AI workflows, prompts, or automations in a professional context
• Early-stage start-up (series A/B) experience