Marketing & AI Ops Manager

BigID is an innovative tech startup focusing on data security, compliance, privacy, and AI data management. The Marketing & AI Ops Manager will design and implement AI-powered workflows, manage marketing operations, and ensure data integrity while collaborating closely with various teams to enhance the demand engine.

Responsibilities:

• Design and deploy AI-powered workflows and agents to automate repetitive marketing ops tasks
• Build and maintain process automations across the martech stack
• Identify automation opportunities across campaign operations, lead processing, and data quality
• Stay current on emerging AI tooling (MCP integrations, LLM-powered ops, etc.) and bring relevant innovations in-house
• Coordinate lead enrichment and normalization pipelines
• QA landing pages, campaign sequencing, form routing, and nurture workflows end to end
• Own conversion tracking infrastructure and attribution modeling
• Ensure data integrity across campaign inputs and outputs
• HubSpot: campaign configuration, lifecycle stages, reporting, and workflow management
• Chilipiper: meeting routing logic, form concierge setup, and inbound lead handling
• Navattic: interactive demo management and performance tracking
• Warmly: intent signal monitoring and site visitor enrichment
• GTM / GA4: tag management, event tracking, and conversion configuration
• Own and enforce data hygiene standards across marketing systems
• Build processes to catch and remediate dirty data before it reaches pipeline

Requirements:

• 3 to 6 years in marketing operations, rev ops, or a closely adjacent function
• Hands-on HubSpot administration experience (not just reporting access)
• Strong working knowledge of GTM and GA4, including custom event configuration
• Demonstrated ability to build and maintain automated workflows without engineering support
• Comfortable working with APIs, webhooks, and lightweight scripting (Python, JS, or similar)
• Sharp instincts around data quality, attribution, and funnel analytics
• High tolerance for ambiguity and a bias toward building over process-documenting
• Experience building AI agents or LLM-powered workflows in a marketing or ops context
• Familiarity with MCP (Model Context Protocol) integrations
• Prior experience with Chilipiper, Navattic, Warmly, or comparable tools
• Background in a B2B SaaS environment, ideally in security or data