Crown Bioscience is a company focused on growing its global market position in the life sciences sector. The Product Manager, In Vivo Pharmacology will be responsible for product and portfolio strategy, revenue growth, and leading product life-cycle management efforts.
Responsibilities:
- Manage assigned portfolios to define the strategies that ensure portfolio growth goals are achieved
- Build and execute a product road map based on strategic decisions and market conditions
- Define product vision based on providing unique, differentiated value to customers
- Use strategic and competitive intelligence to inform product iterations, new product development, messaging, and competitive positioning strategies
- Monitor the global and regional market to identify competitive gaps and potential technology/product/service licensing opportunities
- Maintain scientific/technical knowledge of the assigned portfolio and its impact on the market
- Analyze market, customer, and competitive conditions, and identify emerging scientific trends and technologies for the purpose of creating a product vision that is differentiated and delivers unique value based on customer demands
- Identify appropriate market opportunities governed by market dynamics in the region, competitive landscape, solution/service needs, and sales approach
- Monitor and evaluate the competitive landscape
- Ensure ongoing engagement with target customer base through voice-of-customer activities
- Partner with the Product Marketing Manager, Digital Marketing Managers, and SDR team to develop go-to-market strategies, consistent with branding, positioning, and messaging relating to Crown Bioscience and its products & services globally
- Ensure sales teams are trained and can articulate the value propositions of established and new services within the assigned portfolio
- Ensure close alignment and open communication with R&D Scientific Leaders, Business Development, Site Leaders, and Operational Teams to position the services and solutions of the assigned portfolio
- Lead the successful introduction of new products and solutions in the global market, working closely across multiple functions, including the Global Marketing Team, Research and Development, Business Development, and Quality and Regulatory
Requirements:
- BS in Science related field or Marketing, MBA preferred
- 8+ years of marketing or commercial experience in the life science/biotech industry
- Experience in product marketing for large life science portfolios
- Ability to understand complex topics, extract the key elements, and synthesize the information for external consumption
- Strong project management experience, with a foundational understanding of strong project management methodologies like Six Sigma, Lean, Agile, etc
- Scientific knowledge of in vivo or oncology and end-point assays a plus