Key skills
Branded marketing campaignsPromotional calendarsCustomer engagement strategiesDigital marketing toolsDigital signage platformsContent management systemsBrand standards implementationMulti-site marketing supportCustomer data analysisMarket insights analysisStakeholder managementLeadershipStakeholder ManagementCommunication
About this role
Sodexo is seeking a Senior Manager 2, Field Marketing to join our team! This role involves supporting marketing initiatives to enhance food operations and drive growth through effective communication and branding strategies.
Responsibilities:
- Support the look and feel of our cafes
- Be the point person for account re-fresh’s and implement Sodexo marketing plans to drive growth through retail and marketing initiatives
- Support area accounts through the deployment of our core brands
- Customize and deploy marketing programs for our food operations
- Analyze the data from our app and point of sale to determine future restaurant offer and marketing initiatives
- Effectively develop and support communication plans for our food operations
- Utilize marketing insights and strategy to drive revenue
- Support the customization of digital signage
Requirements:
- Bachelor's Degree or equivalent experience
- 3 years of functional experience
- creative thinking with a keen eye for visual presentation, customer experience, and maintaining the look and feel of retail environments
- ability to operate in a fluid environment
- strong communication and stakeholder management skills with the ability to collaborate effectively across operations, culinary, and leadership teams
- experience supporting branded marketing campaigns, promotional calendars, and customer engagement strategies
- knowledge of digital marketing tools, digital signage platforms, and content management systems
- familiarity with brand standards implementation and multi-site marketing support
- experience leveraging customer data and market insights to drive growth initiatives and improve retail performance