Lithia & Driveway is a company focused on delivering convenient customer experiences throughout the vehicle-ownership lifecycle. They are seeking a Marketing Project Manager to lead strategic marketing partnerships, manage projects, and enhance customer loyalty through effective communication and collaboration.
Responsibilities:
- Understanding of retail marketing planning to support store performance and growth in partnership with the RMOs and Store Leaders. Take personal ownership for timely / effective project delivery from idea to execution
- Foster and strengthen OEM relationships at the local levels by aligning retail sales promotion in a timely manner to drive customer satisfaction and store loyalty
- Collaborate with partners and other PMs to ideate and deliver on strategic business initiatives that align with customer loyalty goals. Take an active role in strategy planning, performance, and partnership meetings to create impactful, customer-focused content
- Proactively monitor project progress, identifying and addressing potential risks or issues. Develop project scope and deliverables, ensure resource availability and allocation, and facilitate project-related team meetings as needed to champion a customer-forward approach
- Serve as the primary point of contact for project-related communications. Deliver progress reports and status updates to stakeholders to ensure effective communication is maintained
- Promote the alignment and integration of key company initiatives and strategies, including leveraging internal solutions, serving as a resource for RMOs and partners
Requirements:
- Degree in Business, Marketing, Communications, Advertising, Project Management or equivalent experience
- Experience using Google Analytics, Project Management Systems, and Microsoft Office Suite
- Strong organizational skills with a keen eye for detail
- Proficiency in critical thinking, problem-solving, and data analysis to drive innovative solutions
- High School graduate or equivalent, 18 years or older
- Understanding of the automotive industry, dealership operations, and automotive project management