Lead, Consumer Growth

Sportsbox AI is the leading 3D motion and AI technology platform in golf, trusted by major tours and elite players. They are seeking a highly entrepreneurial leader to build and scale their consumer subscription business, focusing on growth marketing, user acquisition, and revenue performance.

Responsibilities:

• Own consumer subscription revenue, growth targets, and business performance
• Develop and execute acquisition, conversion, retention, and monetization strategies
• Establish KPIs, dashboards, forecasts, and growth plans
• Analyze funnel performance and optimize customer acquisition costs, conversion rates, retention, and lifetime value
• Plan and execute paid, owned, earned, influencer, and affiliate marketing programs
• Oversee digital advertising, email marketing, social media, partnerships, and creator initiatives
• Develop performance marketing strategies to efficiently scale customer acquisition
• Optimize customer journeys from awareness through subscription conversion
• Lead content strategy across video, social, email, educational, and product content
• Manage social and content manager who will create organic content as well as paid media assets
• Manage marketing manager who handles affiliate and email marketing
• Collaborate with coaches, athletes, creators, and partners as content creation partners
• Build community engagement programs that increase retention and advocacy
• Ensure consistency of the Sportsbox brand across all channels
• Own and manage the consumer marketing budget
• Allocate resources across acquisition, content, partnerships, and retention initiatives
• Evaluate agency, contractor, and vendor relationships
• Measure ROI and prioritize investments that drive growth