Ember AI is building an AI platform for healthcare organizations to improve coding and billing accuracy. The Growth Marketer will be responsible for lead generation, campaign execution, and optimizing marketing strategies to drive pipeline growth.
Responsibilities:
- Own lead generation. Drive qualified leads across your channels, from the website to email, LinkedIn, webinars, and conferences, and continuously optimize conversion at every stage of the funnel
- Run campaigns. Design and ship email and social campaigns that drive meetings and pipeline. Build the sequences, write the copy, measure the results
- Drive webinars. Plan and execute webinars as a lead gen channel, from topic selection to promotion to post-event follow-up
- Own conference strategy. Manage pre-event outreach, on-the-ground execution, and ROI analysis for the conferences that reach decision makers and buyers
- Report on what works. Build the dashboards that show what's generating pipeline and what isn't, so the whole team makes sharper bets
- Sharpen the GTM engine. Fine-tune the workflows and AI-powered automations we already run so a small team keeps operating at the pace of a much larger one