Senior Performance Marketing Manager, Travel

Engine is transforming business travel into something personalized and rewarding. They are seeking a Senior Performance Marketing Manager to own the full paid performance portfolio for their B2B Travel product line, driving new business sign-ups and optimizing conversion rates across various paid channels.

Responsibilities:

• Own the full paid performance portfolio for B2B Travel, covering strategy, execution, and measurement across all channels: search, social, programmatic, CTV, audio, and emerging platforms
• Drive net-new business sign-ups and improve the rate at which sign-ups convert into first-time bookers, owning both halves of the acquisition motion
• Drive acquisition efficiency, measured against product-line ROAS and LTV:CAC, not channel-level proxies
• Partner across Performance, Analytics, and Product to ensure measurement, attribution, and signal quality reach a high bar across the sign-up and first-booking funnel
• Own the creative testing loop for Travel (hypothesis, variant, scaled winner) in partnership with brand and creative resources
• Lead channel expansion into net-new paid channels (CTV, Spotify and audio, direct mail, emerging platforms) with a structured test-and-graduate framework
• Build and maintain the weekly performance narrative for Travel: what's working, what's not, and what's next
• Coordinate with lifecycle and CRM so paid acquisition hands off cleanly into the customer journey, without owning the email and journey flows yourself
• Use AI tools and workflows to increase throughput: audience building, creative briefing, performance reporting, and in-platform optimization

Requirements:

• 7–10 years of performance marketing experience with a track record of driving efficient acquisition against ROAS, LTV:CAC, or payback-period targets
• You've owned a full paid portfolio, not just one or two channels, and know when to scale, hold, or kill spend
• You've managed paid programs at meaningful scale, and you know how to grow spend without letting efficiency slip
• Deep hands-on experience across search, social, and programmatic
• Strong creative instincts. You can brief, evaluate, and iterate on creative with a clear point of view, not just rely on an agency or designer to drive the loop
• AI-fluent and systems-adaptive. You've actively used AI tools to change how you work, and you can onboard new platforms and workflows without hand-holding
• You understand measurement end-to-end: attribution, incrementality, MMM, and why each matters at different altitudes
• Comfortable with SQL or BI tools at a functional level. You can pull and interpret your own data without waiting on analytics
• You lead with data and outcomes, not activity or impressions
• Comfortable balancing optimization of an established program with expansion into new channels
• Direct communicator who can speak to executives and ICs with equal clarity
• B2B SaaS experience preferred
• Travel, T&E, or high-velocity B2B backgrounds are a plus