Senior Brand Marketing Manager - Remote Work

BairesDev is a leading technology project company delivering cutting-edge solutions. They are seeking a Senior Brand Marketing Manager to drive strategic brand marketing initiatives that enhance market presence and build long-term brand equity.

Responsibilities:

• Lead end-to-end brand marketing campaigns, from strategy and planning through execution and performance analysis
• Manage and mentor a team of brand marketers, setting clear goals and ensuring high-quality output
• Partner with product, sales, and communications teams to align brand messaging with go-to-market strategies
• Oversee brand research initiatives, including customer surveys, focus groups, and market studies
• Monitor brand health metrics and report on brand awareness, perception, and sentiment trends
• Manage relationships with external agencies, vendors, and creative partners

Requirements:

• 4+ years of experience in brand marketing or integrated marketing communications
• Demonstrated experience leading brand campaigns across digital and traditional channels
• Strong analytical skills with the ability to interpret brand health data and market research
• Experience managing budgets, timelines, and cross-functional stakeholder relationships
• Proficiency in marketing analytics platforms and project management tools