Marketing & Content Development Manager, Grace Corner

Penguin Random House UK is a leading publisher dedicated to personal development, and they are seeking a Marketing & Content Development Manager for their Grace Corner platform. In this role, you will lead marketing strategies and content development for various digital products, partnering with authors and teams to enhance the platform's reach and effectiveness.

Responsibilities:

• Lead the marketing strategy for Grace Corner's digital product launches, including online courses, Bible studies, virtual events, streaming experiences, and other digital offerings
• Develop integrated marketing campaigns across email, web, social media, paid media, and other digital channels
• Partner with Christian authors to develop, pitch, and launch new digital products and experiences
• Collaborate with Penguin Random House Christian Publishing and internal cross-functional teams to coordinate launches from concept to market
• Create compelling marketing content including newsletters, landing pages, promotional emails, product descriptions, launch messaging, scripts, and other customer-facing materials
• Ensure consistent brand messaging and customer experiences across all marketing channels and digital touchpoints
• Analyze campaign performance and recommend strategies to improve engagement, customer acquisition, and launch success

Requirements:

• Minimum of 4 years of experience in digital marketing, product marketing, content marketing, or a related discipline
• Experience planning and executing digital product launches, including online courses, virtual events, educational programs, memberships, or other direct-to-consumer digital experiences
• Experience creating marketing content across multiple digital channels, including email, web, landing pages, and social media
• Proven digital marketing experience developing and executing integrated marketing campaigns
• Experience launching digital products such as online courses, virtual events, educational programs, memberships, or subscription-based experiences
• Exceptional writing, editing, and storytelling skills with the ability to create compelling content across multiple digital channels
• Strong understanding of product marketing, customer journeys, and content strategy
• Excellent project management and organizational skills with the ability to manage multiple priorities and product launches
• Strong interpersonal and communication skills with experience collaborating across cross-functional teams, authors, and external partners
• Analytical mindset with the ability to evaluate campaign performance and translate insights into actionable recommendations
• Proficiency with project management and collaboration tools such as Asana, Zoom, Box, or similar platforms
• Experience leveraging AI tools to enhance marketing strategy, content development, and productivity while maintaining an authentic brand voice
• Familiarity with Christian publishing, Christian ministry, faith-based organizations, or theological education is strongly preferred