Senior Integrated Marketing Manager

Team 201 is hiring a Senior Integrated Marketing Manager to lead day-to-day work on a complex client relationship. The role translates client strategy into executable integrated marketing plans, leads cross-functional teams, manages account operations, and reports program results against business objectives.

Responsibilities:

• Develop a thorough understanding of the client’s business, stakeholders, priorities, marketing objectives, active programs, and organizational structure
• Serve as a primary day-to-day lead for client marketing, product marketing, demand generation, sales, and operations counterparts
• Support quarterly business reviews and annual planning, and report program progress, risks, and results to client leadership in terms of their business goals
• Lead recurring client status meetings, including agendas, materials, discussion, decisions, and follow-up
• Lead prioritization and tradeoff discussions with the client when scope, timing, resources, or priorities conflict
• Develop project and creative briefs in partnership with senior account leadership and subject matter experts
• Coordinate internal teams across creative, content, paid media, marketing operations, and other disciplines, holding owners accountable and ensuring they have what they need to deliver
• Connect work across disciplines to the client’s marketing objectives
• Ensure all work completes internal review and quality control before reaching the client
• Own the account operating cadence across business units and workstreams, including how priorities, deadlines, resources, approvals, and dependencies interact
• Develop program plans and timelines that account for client-side dependencies, including product release dates, launch dates, sales readiness, and legal and brand review
• Maintain status documentation, file structures, and project tickets in Jira, Asana, or similar platforms
• Manage account bandwidth and resource tracking, and identify capacity constraints early
• Identify and resolve risks and roadblocks, escalating to senior leadership with clear context and a recommended path when appropriate
• Improve the systems, templates, and workflows used to manage the account, using AI to streamline administrative work, synthesize information, and accelerate planning

Requirements:

• 5–7+ years of experience in integrated marketing, account management, program or project management, or a related role, either at an agency or in-house at a technology company
• Working knowledge of integrated and digital marketing, including paid media, content, social, email, marketing automation, creative, web, SEO, and analytics
• Demonstrated ability to independently lead client relationships and cross-functional teams
• The ability to build trust with client stakeholders, lead meetings with confidence, and navigate difficult conversations
• Experience managing complex programs with multiple concurrent workstreams, stakeholder groups, or business units
• Strong organizational skills, including building and maintaining project plans, timelines, status documentation, and resource plans
• Experience with project management platforms such as Jira, Asana, Wrike, Trello, or Monday.com
• Sound judgment regarding which issues to resolve independently and which require escalation
• Comfort with ambiguity and the initiative to build new processes where none exist
• Strong written, verbal, and presentation skills
• Professional experience using AI tools and an interest in new applications for AI in account management and marketing
• B2B technology experience is strongly preferred