About this role

Own product positioning, messaging, and go-to-market strategies
Lead product launches end-to-end, from strategy to execution
Translate product capabilities into customer-centric stories and use cases
Create sales, CS and partner enablement assets (decks, one-pagers, battlecards, demos and training material)
Partner closely with Product to bring customer and market insights into the roadmap
Work with Sales and CS to refine messaging based on real customer feedback
Support Demand Generation campaigns to drive customer acquisition and customer upsell and retention
Track performance and continuously improve how we take products to market

3–5 years of experience in product marketing or a similar role in B2B SaaS
Proven ability to turn complex products into simple, compelling stories
Experience working closely with Founders, and Product, Sales and Partnerships teams
Experience in e-commerce, logistics, or marketplaces
Confident communicator, comfortable presenting to internal and external stakeholders
Data-informed mindset with a bias toward execution
Fluent in English (English native and/or Swedish is a plus)

Product Marketing Manager

Key skills