About this role

Develop a content strategy that aligns with marketing targets both long-term and short-term.
Collaboratively design and develop site content, design, and layout alongside design and marketing teams.
Generate and publish engaging content
Edit, proofread and improve upon writer's posts when necessary
Ensure brand consistency by communicating effectively with writers
Optimize content according to SEO
Use content management systems to analyze website traffic and users engagement metrics
Increase web traffic across platforms by managing content distribution to online channels and social media.
Keep the content team on board with an editorial calendar
Ensure all data and work is legally compliant (e.g. copyright protection)
Remain current on developments and generate new ideas to draw the attention of the audience

Content Manager

Key skills