Key skills
Analytics
About this role
Role Overview
- Manage site architecture, UX, and navigation
- Own technical SEO execution and roadmap
- Partner with Brand & Content on messaging clarity
- Reduce reliance on external vendors
- Monitor engagement and conversion metrics
Requirements
- Degree: Bachelor’s preferred in marketing, computer science, information systems, or related field
- Certifications: Google Analytics (GA4) or similar analytics certification preferred
- 6+ years' experience in SEO or web management roles
- Strong technical SEO and CMS experience
- Working knowledge of UX and conversion best practices
- Experience with GA4 and Search Console