About this role

Drive awareness and demand for Fluke products in North America
Lead the strategy and development of integrated marketing plans that improve business value
Drive point-of-sale revenue through Fluke’s partner network
Increase marketing campaign awareness and marketing funnel creation
Analyze and report on marketing performance, providing informed recommendations for ongoing optimization
Collaborate with various teams to achieve results in commercial marketing
Apply best practices to integrated commercial marketing programs

A college degree in marketing, communications or related field
1-3 years of experience within a mid-to-large size company responsible for executing integrated marketing strategies
Demonstrated experience driving results and innovation for commercial marketing programs
A proven ability to effectively utilize leading marketing analytics platforms (e.g. Google Analytics, PowerBI etc.) to identify and report on insights important to driving the business
An understanding of and experience working with supportive digital marketing technologies such as CMS, marketing automation (Eloqua), CRM (Dynamics/Salesforce), and eCommerce platforms
A collaborative and customer-focused mindset

Commercial Marketing Specialist

Key skills