Business Development Representative

Role Overview

• Travel approximately 50–70% of the time to national conferences, regional events, and in-person meetings across the United States.
• Proactively engage superintendents, technology leaders, and curriculum & instruction leaders to introduce ClassLink and initiate meaningful conversations.
• Represent ClassLink with professionalism, warmth, and confidence, ensuring a strong and consistent brand presence at all events and meetings.
• Own early-stage relationships from first contact through scheduling a completed demo with the sales team.
• Conduct timely and thoughtful follow-up after events and meetings via email, phone, and LinkedIn.
• Execute outbound outreach during non-travel periods to generate new conversations and re-engage existing prospects.
• Maintain accurate and detailed records of all interactions, activities, and next steps in the CRM.
• Partner closely with Sales to align on ideal customer profiles, qualification criteria, and messaging.
• Collaborate with Marketing to support event strategy, including pre-event outreach, on-site execution, and post-event follow-up.
• Share insights from the field, including common objections, messaging feedback, and market trends, to inform sales and marketing efforts.
• Consistently meet or exceed monthly KPIs related to lead generation and demo bookings.
• Manage travel schedules, time, and priorities effectively to remain productive both in the field and remotely.
• Track performance metrics and use data to continuously refine outreach strategies and improve results.

Requirements

• 2-4+ years of experience in business development, sales, or a field-facing role (e.g., SDR/BDR, inside sales, account management).
• Strong verbal and written communication skills, with confidence engaging prospects in person, over the phone, and digitally.
• Willingness and ability to travel 50–70% of the time nationwide.
• Experience using a CRM (Salesforce, HubSpot, or similar) to track leads and activity.
• Strong organizational skills and the ability to manage follow-up, scheduling, and activity goals independently.
• Preferred Experience working with K-12 school districts, EdTech, or the education sector.
• Familiarity with SaaS products or technology-based solutions.
• Prior experience supporting field marketing efforts, events, or territory-based outreach.

Benefits

• Generous Paid Time Off : 4+ weeks of vacation and 13+ paid holidays
• Parental Leave : 12 weeks fully paid for all parents
• Retirement : 401(k) with 0.5:1 company match
• Comprehensive Health Coverage : Medical, dental, and vision plans
• Insurance : Company-paid life, short-term disability, and long-term disability, plus voluntary options including supplemental life, accident, and pet insurance
• Volunteer Time Off: Give back through ClassLink Cares paid volunteer days
• Lifelong Learning: Tuition reimbursement for continued education
• Growth & Development: Coaching and internal programs to support career and personal growth
• Supportive Culture: A workplace that values curiosity, compassion, and continuous learning
• Connection & Community: Annual company retreats and team events with bright, fun coworkers