Key skills
GenAICommunication
About this role
Role Overview
- Own the roadmap across blog, webinars, video, and social
- Write and edit attorney‑grade articles and reports
- Storyboard, script, and produce premium B2B video series
- Prototype new formats quickly, analyze performance
- Commission and manage external writers, SMEs, and guest authors
- Drive keyword research, schema markup, and answer‑engine experiments
- Leverage GenAI for research, outlines, and first drafts while keeping rigorous human edits
- Partner with Demand Gen to track traffic, engagement, and pipeline contribution
- Build scalable editorial workflows, review cycles, and content libraries
Requirements
- Minimum of 5+ years experience in marketing with deep understanding of content marketing and demand generation
- Proven track record of successfully executing multi quarter internal and external content strategies
- Strong organizational skills and experience managing content calendars
- Exceptional writing and editing skills, producing high-quality, engaging, and informative content
- A fresh perspective to content creation and strategy
- Executive communication skills and the ability to develop buy-in across the board
- Ability to work cross functionally at a high rate of change
Benefits
- 401(k) plan with an employer match
- Top-tier insurance coverage, encompassing health, dental, hospital, accident, and vision plans
- Relocation reimbursement for candidates needing to relocate to NYC
- Flexible hybrid model, typically in-office 3–4 days per week