Key skills
AIGenAIAnalyticsLeadershipMentoringCollaboration
About this role
Role Overview
- Drive conversation design strategy for AI and automated experiences.
- Define and evolve voice, tone, and personality guidelines aligned with T-Mobile’s brand.
- Leverage research, analytics, and usability insights to optimize conversational journeys.
- Create scalable frameworks and reusable patterns across platforms.
- Design dialogue flows, scripts, and interaction models for chatbots and virtual assistants.
- Ensure clarity, inclusivity, accessibility, and customer-first language standards.
- Collaborate closely with Product, UX, Research, and Engineering teams.
- Lead cross-functional workshops to align on user needs and business goals.
- Mentor and guide other conversation designers and cross-functional partners.
- Advocate for best practices in AI-driven and conversational experiences.
- Participate in qualitative and quantitative research initiatives.
- Analyze conversational output and performance metrics to continuously improve experiences.
Requirements
- 7+ years of experience in UX writing, content design, or conversational design.
- Strong portfolio demonstrating AI conversation or UX content design.
- Deep understanding of human-centered design principles.
- Experience collaborating across Product, Engineering, and Research.
- Experience designing for GenAI, LLMs, or AI-driven systems.
- Knowledge of prompt engineering and conversation modeling, preferred.
- Leadership experience, mentoring or coaching designers, preferred.
- Human-centered design
- Conversation flow mapping and dialogue scripting
- Content strategy and information architecture
- Prompt engineering and testing
- UX research and analytics interpretation
- Voice and tone development
- Cross-functional collaboration
- Leadership and mentorship