Own product marketing for our Web and Mobile RUM products, from positioning through launch and ongoing adoption
Build and evolve go-to-market strategies for new products, features, and integrations in partnership with Product and Engineering
Lead end-to-end product launches, including messaging, enablement, campaigns, and post-launch performance tracking
Create sales enablement assets that help reps win, including pitch decks, battlecards, demos, competitive talk tracks, and pricing narratives
Partner closely with EPD to translate technical capabilities into clear customer value and market differentiation
Stay ahead of the competitive landscape across observability, RUM, performance monitoring, and adjacent platforms
Develop customer-facing narratives through case studies, proof points, and customer marketing programs that support expansion and retention
Be the voice of the customer by running market research, customer interviews, win-loss analysis, and persona development
Craft clear, benefits-driven messaging that is technically credible and resonates with both technical and business buyers
Requirements
5–7 years of product marketing experience in SaaS, preferably within observability, developer tooling, or infrastructure platforms
Excellent communication skills and comfortability writing and speaking with people to help them solve their issues
Proven track record of building sales enablement that materially improves deal outcomes
Strong competitive instincts and experience positioning against well-known vendors
Ability to balance strategy and execution in a fast-paced, evolving environment
Data-informed decision maker who uses customer and pipeline insights to guide priorities
High ownership, low ego, and a genuine interest in helping teammates and customers succeed
Willingness to travel for both customer-facing activities (technical workshops, integration support, relationship building) and quarterly internal team collaboration gatherings