drive content engagement, customer experience and brand visibility across multiple channels for a product portfolio across Cell and Gene Therapy and Therapeutic Apheresis solutions
planning, executing, and optimizing integrated marketing communications strategies and campaigns
leading the development and execution of organic and paid digital campaigns across social media, programmatic display, and other relevant channels
build engaging, compliant campaign content (web, social, video, sales enablement tools)
optimize campaigns for maximum reach, engagement, and lead generation
develop targeted email campaigns to engage GTI customers with relevant educational and promotional content
manage performance analytics including open rates, CTR, and conversions
partner with cross-functional teams to develop high-quality, compliant digital content
oversee the creation of core content assets

Bachelor’s degree in Marketing, Communications, Digital Media, or related field; advanced degree preferred
10+ years of progressive experience in global marketing and communications, ideally within the healthcare, med tech, biotech, or pharma industry
Proven expertise in running integrated digital campaigns across multiple platforms (social, display, email, web)
Strong skills in creative asset development, marketing automation tools, CRM platforms, and analytics
Experience managing external agencies and vendors, with a proven ability to drive efficiency, creativity, and accountability
Experience in industry/HCP engagement and/or regulated healthcare environments is highly desirable
Excellent project management and cross-functional collaboration skills
Ability to balance strategic vision with hands-on execution.

multiple group medical, dental and vision plans
robust wellness program
life insurance and disability coverages
variety of voluntary programs such as group accident, hospital indemnity, critical illness, pet insurance
401(k) plan with a matching contribution
vacation and sick time programs

Manager, Marketing Communication

Key skills