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Digital Marketing Analytics Lead at Verndale | JobVerse
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Digital Marketing Analytics Lead
Verndale
Remote
Website
LinkedIn
Digital Marketing Analytics Lead
United States
Full Time
2 hours ago
$90,000 - $120,000 USD
Apply Now
Key skills
Sitecore
SQL
Tableau
R
Analytics
BI
Power BI
Presentation Skills
About this role
Role Overview
Implement analytics tracking and configurations for Google Analytics including Google Analytics 4 (GA4)
Implement and configure consent management tools in association with analytics tools/tracking
Identify client objectives, develop KPI frameworks and map suitable analytics solutions
Communicate analytics requirements and best practices to developers and other internal/external functions
Educate clients on the importance of online measurement
Requirements
5+ years of agency experience in web analytics (Google Analytics, Adobe, etc.)
Tag management (GTM, DTM, Tealium, etc.) and consent management
Strong technical acumen and presentation skills
Excellent documentation skills
Dashboard development experience with tools such as Google Data Studio, Power BI, Tableau, etc.
Interested in growth/mentorship and oversight responsibilities
Familiarity with digital experience platforms such as Sitecore, Optimizely, Webflow, Contentstack, etc. (Good to have)
Experience using query languages such as SQL or R (Good to have)
Tech Stack
Sitecore
SQL
Tableau
Benefits
Generous paid company holidays
Vacation and paid sick time starting on day one
Top-of-the-line Health Insurance
Monthly perks customized to meet individual employees’ needs
Regular training and professional development to move careers forward
Support a healthy work/life balance
Fully remote enabled
Apply Now
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