Key skills
Product marketingMarket researchProject managementCommunication skillsAnalytical skillsAutonomous workInterpersonal skillsCreative mindsetStrategic thinkingFast-paced adaptabilityGoAnalyticsProject ManagementUser ResearchCommunicationTime Management
About this role
Crest Vale is seeking a Product Marketing Intern who will focus on supporting the launch of new and enhanced product features and services. The intern will collaborate with the marketing team to develop product positioning and messaging to engage key audiences, while also conducting research to inform brand strategy and marketing roadmaps.
Responsibilities:
- Help develop and support brand and product positioning and messaging informed by user research, market insight, and product understanding
- Coordinate tactical execution of specific product marketing campaigns
- Work closely with a range of cross-functional stakeholders across product, growth, merchandising, PR, and design to develop go-to-market strategy plans and help execute launches of new products and services
- Work with the broader marketing team to support product-focused feature launch campaigns that span web, community, social, email, ads, and other marketing channels
- Research and report on key consumer, competitor and industry insights that can help inform brand strategy and the evolving product and marketing roadmaps
Requirements:
- Pursuing a degree in Marketing, Business, Advertising, or similar
- Passionate about product marketing, the customer, and end to end customer experiences
- Very strong written and verbal communication skills
- Outstanding project management and time management skills, with excellent follow-through
- Strong interpersonal skills with the ability to collaborate and work across different functions (product, analytics, tech and marketing/creative teams)
- Analytical comfort, desire to dig into charts and survey results to uncover actionable insights
- Intellectual curiosity, proactive learner who is eager to understand the “why” and solve problems
- Demonstrated ability to work independently and autonomously
- Think strategically and holistically, then dive in to manage the details
- Ability to thrive in a fast-paced environment with a culture of experimentation
- Creative and entrepreneurial mindset; a love to think outside the box or take the uncharted path
- Experience working for a marketplace company or company with a subscription model is a plus