Execute internal sales objectives & improve account conditions using BBC systems and selling process
Learn and be proficient in beer industry knowledge, brewing, and BBC product styles
Hunt for new business opportunities while growing current business in multi unit chains and key accounts
Utilize effective verbal and written communication with wholesaler, accounts, and coworkers including ability to deliver impactful presentations
Use technology platforms available to mine data to plan and identify opportunities across the account base, market and wholesaler
Build strong relationships with wholesalers and retailers by providing leadership and training across defined geography
Assist in the development Goals, Strategies, Objectives and Tactics for the defined district
Manage budget for given district and account base
Conduct/participate in monthly/quarterly Planning & Review meetings to benchmark current progress to goal and sell BBC objectives
Manage, lead, train, motivate, and develop team of direct reports by working with them on the BBC selling process and accomplishing defined objectives
Regular travel in the market to service retailers and wholesalers

Area Manager

Key skills