Director, UX Design, Content

Role Overview

• Lead a distributed UX and Content Design organization embedded across multiple product squads
• Partner closely with Product and Engineering in a triad model, ensuring design is integrated from discovery through delivery within a structured product development lifecycle
• Set direction and standards across teams, partnering with cross-functional peers to shape roadmaps, scale design practices, and measure impact
• Oversee UX and Content Design disciplines including information architecture, interaction design, visual systems, and content strategy, incorporating advanced methodologies and AI-assisted workflows where they drive meaningful outcomes
• Define and uphold best practices and standards across information architecture, content strategy, interaction design, and visual systems
• Lead the evolution of scalable design systems, patterns, and governance that ensure quality and consistency across a growing multi-product ecosystem
• Establish review mechanisms and metrics that tie design craft to measurable outcomes
• Institutionalize customer-centered, data-informed decision making across buyer and seller experiences
• Ensure designers directly interact with customers and translate insights into prioritization and simplification decisions
• Balance the needs of hobbyists and sellers to create experiences that increase trust, engagement, and marketplace liquidity
• Build a culture that consistently exceeds the hobby community’s expectations
• Recruit, develop, and retain a high-performing UX and Content Design organization
• Establish clear expectations, strong leadership at every level, and consistent coaching and feedback practices that enable growth and accountability
• Build a culture grounded in trust, ownership, and purpose, where diverse perspectives are welcomed, candid communication is encouraged, and individuals understand how their work advances both the hobby community and the business
• Design and sustain a scalable UX and Content Design operating model within a cross-functional product organization
• Clarify roles, responsibilities, and norms across multiple UX and Content teams to enable speed and alignment
• Anticipate and resolve issues and escalations; standardize processes, improve planning and resource allocation, and proactively manage cross-team dependencies, ensuring consistent execution
• Align UX and Content Design outcomes to company objectives and marketplace dynamics
• Define a 2–3 year vision that strengthens competitive differentiation and fosters growth
• Establish clear performance indicators and hold your teams accountable for measurable impact.

Requirements

• Significant experience (typically 10+ years) leading UX and Content Design organizations
• Deep expertise in UX and Content Design principles, practices, processes, and related software and techniques including wireframing, user flows, mockups, prototyping, brainstorming, contextual inquiry, experience audits, competitive breakdowns, market research, and usability
• Practical experience to evaluate, participate in, and enhance the team’s design and content practices when needed
• Experience using AI technologies to improve team outcomes
• A passion for customers, matched by a passion for design excellence in service of their needs, with a history of UX and content initiatives that create measurable value
• Professional experience succeeding at the intersection of design, content, strategy, and operations, leading strategic initiatives and creating an environment of scalable, repeatable results
• A demonstrable practice of structured professional and team development, including leadership of managers and senior designers, in high-growth, customer-focused organizations
• Expertise at allocating resources to achieve optimal outcomes; leading build-vs-buy decisions, organization designs, and proposals for new resources and investments
• Excellent written and verbal communication and presentation skills; the ability to articulate complex UX and Content Design practices and insights to new audiences, deliver strategic briefs to cross-functional leaders, and bring others along to implement new ideas to improve customer outcomes
• Comfort with communication and collaboration tools including GSuite, Glean, and Jira/Confluence
• Mastery of guiding design
• and customer-informed product and business decisions
• Ability to guide cross-functional teams without supervisory responsibility and work in a collaborative environment, and to facilitate meetings and processes with diverse and sometimes conflicting points of view; ability to influence and guide teammates to decisions and finality
• Demonstrated ability to solve complex, ambiguous problems and comfort operating at both strategic and tactical levels.

Benefits

• Medical benefits
• Financial benefits
• Various paid time off benefits, such as PTO and parental leave
• 401(k) eligibility