You will work directly with the founding team on growth marketing, communications, and acquisition, with real room to test and learn:
Launch targeted outbound campaigns (email marketing, LinkedIn outreach, automated sequences)
Monitor and A/B test sequences
Qualify and nurture leads via HubSpot, Intercom, or Customer.io
Track analytics and performance reporting
Create content for LinkedIn tied to our news, offers, and HR & Tech trends
Create, send, and optimize newsletters (Customer.io or HubSpot)
Track performance KPIs: open rates, clicks, impressions, conversions, etc.
Help organize Tech/HR events, online or in person
Handle event logistics and pre/post-event communication
Publish and edit A/B-tested pages on Webflow
Optimize content SEO (blog, product pages, etc.) and run A/B tests via Webflow
Create marketing assets (landing pages, visuals)
Manage Facebook, Instagram, and X channels
Produce graphics using Figma, Canva, or similar tools
Contribute to visual materials (guides, templates, ads)

You are curious, analytical, and self-directed
You are proficient with or comfortable using tools such as HubSpot, Intercom, Webflow, Customer.io
You can establish a clear analytics approach (not just execute, but understand why and improve)
You have a strong sense of content and an interest in design or branding
You are attracted to the startup environment and embrace a test-and-learn culture

Growth & Marketing Manager

Key skills